As much as I always want to advocate the importance of shopping local and supporting brick-and-mortar stores, with budgets getting tighter and tighter, super sales events like Amazon Prime Day, Target Circle Week, and Walmart Deals Week deserve a second look.
After nearly a decade covering these large "tent pole" sales events as a Commerce Writer and Senior Editor, I've learned the good, bad, and downright ugly of these major annual sales events. And with Amazon throwing a major sales event nearly as often as a Macy's One Day Sale, I have covered countless articles on The Best Prime Day Deals.
How Do You Find The Best Prime Day Deals?
You are likely already seeing countless articles and ads served to you about The Best Prime Day Deals on things like TVs, Electric Bikes, Beauty, and Health deals. To create these articles, Editors and writers are given an advanced spreadsheet from Amazon and PR companies showing which products will be on sale, the percentage off (or increased. Yes, some products raise the price on Prime Day. More about that later.)
After spending years poring over these spreadsheets, I have learned a few tips for finding the best deals when shopping on Amazon Prime. I am going to share with you!
1. Don't believe the hype: This IS NOT an all-out Blowout Clearance Sale.
I always found that the majority of the sale prices were between 10%-30% off, and seemed to creep lower year after year. I also saw plenty of items that were literally listed as more during the sale than on non-sale days. It blew my mind that Amazon would even furnish us with a list that showed that nonsense!
(**Pausing for a second to consider: Can be sued for telling the truth about the dirty side of Amazon Prime Day? <shrugging> I guess we'll find out!**)
2. It's not just Amazon that's having a big sale July 8 - 11
3. You can save BIG on everyday items.
Basic household items can have pretty solid discounts, from cleaning products to toiletries to health and beauty. You can especially save big on hair care products like Olaplex, Nioxin, and my ALL TIME FAVORITE Mielle Organics Rosemary Mint Hair Oil-- It's under $10 all day, (currently $6 for Prime Day) and you can get it just about anywhere from Target to Walgreens to the grocery. I have tested more than two dozen hair oils so far for work and for the money, it's the BEST!
4. Snag back-to-school deals:
If you need a new backpack or super cute bento box lunch box, it's worth your time to scroll through your back-to-school shopping list for those higher ticket items or bulk buys on tissues or Clorox wipes.